Aspire CFO media spotlight: Made in CA

In a recent interview with Made In CA, Nicole Ballestrin, CPA, CA, founder of Aspire CFO, shared her approach to building a firm that helps small and mid-sized businesses (SMBs) access high-level financial expertise.

Drawing on her experience, Nicole discussed the origins of Aspire CFO, the challenges of growing a firm, and how fractional CFO solutions enable companies to achieve long-term financial stability without the expense of full-time executive hires.

As Nicole explained in the interview:

"For any business to stand a chance of succeeding in the long term, a strong finance function is critical."

Her focus on building efficient finance teams by leveraging proven processes and scalable frameworks has made Aspire CFO a trusted partner for companies across Canada, accelerating growth, improving cash flow, and streamlining operations.

With over 90% of Canada’s economy composed of small and mid-sized enterprises, Nicole sees immense opportunity. Her vision for Aspire CFO is to expand its reach, support more businesses nationwide, and continue delivering impact with the expertise and strategic financial leadership provided by a part-time Chief Financial Officer.

Read the full interview Here to learn more about Nicole’s journey, her vision for Aspire CFO, and how her team delivers practical fractional CFO solutions and finance services that help businesses thrive.